{"title":"Baby Essentials \u0026 Accessories","description":"\u003cp\u003eDiscover beautiful baby essentials and accessories at Joy Mini London. From cosy knitted blankets and soft baby towels to adorable accessories and keepsakes, find the perfect little extras for your newborn or a thoughtful baby gift. Lovingly selected to bring comfort, joy and charm to every little moment. 💛\u003c\/p\u003e","products":[{"product_id":"hello-world-newborn-wooden-photo-card","title":"Hello World Newborn Wooden Photo Card","description":"Capture your newborn's first moments with this charming wooden photo card. Beautifully laser-etched with \"Hello World\" and space to record birth details, it's the perfect keepsake to treasure your baby's arrival and milestone memories.","brand":"Joy Gift London","offers":[{"title":"Default Title","offer_id":49873617453341,"sku":"","price":3.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/files\/hello-world-newborn-wooden-photo-card-joy-gift-london-q9X.webp?v=1789691227"},{"product_id":"wooden-milestone-blocks-birth-month-keepsake-with-hello-world-drawstring-bag","title":"Wooden Milestone Blocks","description":"Capture precious moments with our charming Wooden Milestone Blocks. Beautifully crafted from natural wood, these elegant blocks help you document your baby's first year, nestled in a sweet \"Hello world\" muslin bag. Perfect for monthly photos and memories!","brand":"Joy Gift London","offers":[{"title":"Default Title","offer_id":49873623679261,"sku":null,"price":13.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/files\/wooden-milestone-blocks-joy-gift-london-UEy.webp?v=1790535787"},{"product_id":"luxury-baby-memory-book-gold-foil-cover","title":"Luxury Baby Memory Book - Gold Foil Cover","description":"Capture your baby's magical moments in this enchanting Luxury Baby Memory Book. Adorned with whimsical woodland creatures and delicate gold foil, it's the perfect keepsake to treasure every precious milestone and memory.","brand":"Joy Gift London","offers":[{"title":"Default Title","offer_id":49873650450717,"sku":null,"price":57.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/files\/luxury-baby-memory-book-gold-foil-cover-joy-gift-london-z9d.webp?v=1789691235"},{"product_id":"newborn-baby-hair-brush","title":"Newborn Baby Hair Brush – Beechwood \u0026 Wool, Soft Scalp Care \u0026 Shower Gift","description":"Gentle care for your little one's delicate scalp. Our beechwood brush set features soft wool bristles and adorable designs. Perfect for newborn hair care and as a thoughtful baby shower gift. Nurture with love and softness.","brand":"Joy Gift London","offers":[{"title":"It's a boy","offer_id":50261416280349,"sku":null,"price":13.3,"currency_code":"GBP","in_stock":true},{"title":"It's a girl","offer_id":50261416313117,"sku":null,"price":13.3,"currency_code":"GBP","in_stock":true},{"title":"Elephant","offer_id":50261416345885,"sku":null,"price":13.3,"currency_code":"GBP","in_stock":true},{"title":"Bee","offer_id":50261416444189,"sku":null,"price":13.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/files\/newborn-baby-hair-brush-beechwood-wool-soft-scalp-care-shower-gift-joy-gift-london-6av.png?v=1789691301"},{"product_id":"4-layer-multi-purpose-muslin-baby-blanket-100-cotton-oeko-tex®-certified-80-80-cm-gift-boxed","title":"Muslin Baby Blanket, 100% Cotton OEKO-TEX® Certified, 80×80 cm, Gift Boxed","description":"\u003cp data-start=\"86\" data-end=\"133\"\u003eOur product is made from 4-layer muslin fabric.\u003c\/p\u003e\n\u003cp data-start=\"135\" data-end=\"224\"\u003eOur products are crafted from organic fabric using OEKO-TEX® certified, 100% cotton yarn.\u003c\/p\u003e\n\u003cp data-start=\"226\" data-end=\"299\"\u003eIt has a breathable, soft, and pure texture that does not cause sweating.\u003c\/p\u003e\n\u003cp data-start=\"301\" data-end=\"362\"\u003eOur products contain no substances that could harm your baby.\u003c\/p\u003e\n\u003cp data-start=\"364\" data-end=\"434\"\u003eOur muslin blankets are versatile and suitable for use in all seasons.\u003c\/p\u003e\n\u003cp data-start=\"436\" data-end=\"555\"\u003eThanks to its ultra-soft texture, it can be used as a light blanket, pram cover, stroller cover, or as a nursing cover.\u003c\/p\u003e\n\u003cp data-start=\"557\" data-end=\"608\"\u003eMachine wash on a short cycle at a maximum of 30°C.\u003c\/p\u003e\n\u003cp data-start=\"610\" data-end=\"663\"\u003eOur product is delivered in a special EIFIN gift box.\u003c\/p\u003e\n\u003cp data-start=\"665\" data-end=\"690\"\u003eProduct Size: 80 × 80 cm.\u003c\/p\u003e","brand":"Joy Gift London","offers":[{"title":"Default Title","offer_id":50798946255133,"sku":null,"price":29.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/files\/muslin-baby-blanket-100-cotton-oeko-tex-certified-80-80-cm-gift-boxed-joy-gift-london-ang.jpg?v=1789691399"},{"product_id":"100-cotton-bunny-baby-hooded-towel-unisex-newborn-gift","title":"100% Cotton Bunny Baby Hooded Towel","description":"\u003cp data-end=\"437\" data-start=\"167\"\u003eDesigned with a soft hooded shape, this baby towel helps keep your baby’s head warm and dry after bath time.\u003cbr data-end=\"286\" data-start=\"283\"\u003eMade from 100% high-quality cotton, it remains soft wash after wash without becoming stiff or shrinking, and it dries quickly for everyday use.\u003c\/p\u003e\n\u003cp data-end=\"555\" data-start=\"439\"\u003eDurable and gentle on sensitive skin, this towel is suitable for long-term, safe use from newborn stage onwards.\u003c\/p\u003e\n\u003cp data-end=\"576\" data-start=\"557\"\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"592\" data-start=\"579\"\u003e100% Cotton\u003c\/li\u003e\n\u003cli data-end=\"639\" data-start=\"595\"\u003eHooded design for extra warmth and comfort\u003c\/li\u003e\n\u003cli data-end=\"677\" data-start=\"642\"\u003eSoft, absorbent, and quick-drying\u003c\/li\u003e\n\u003cli data-end=\"723\" data-start=\"680\"\u003eUnisex – suitable for baby girls and boys\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"723\" data-start=\"680\"\u003e\n\n\u003cspan\u003e78 x 78cm\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"770\" data-start=\"749\"\u003e\u003cstrong\u003eCare Instructions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"799\" data-start=\"773\"\u003eMachine wash at 30°C\u003c\/li\u003e\n\u003cli data-end=\"821\" data-start=\"802\"\u003eDo not use bleach\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Joy Gift London","offers":[{"title":"Default Title","offer_id":50822793953565,"sku":null,"price":29.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/files\/100-cotton-bunny-baby-hooded-towel-joy-gift-london-pDt.webp?v=1790536143"},{"product_id":"100-cotton-extra-soft-baby-swaddle-sleeping-bag-with-bear-ears-teddy-toy","title":"100% Cotton Extra Soft Baby Swaddle Sleeping Bag with Bear Ears \u0026 Teddy Toy","description":"\u003cp\u003e\u003cspan\u003eKeep your little one cosy and comfortable with our extra-soft Baby Bear Swaddle Sleeping Bag, perfect for newborns. Featuring adorable bear ears, a 100% cotton inner lining, a detachable teddy bear toy and a practical footed design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eProduct Details:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSize:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 69 × 38 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Cream (Ecru)\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eLining:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% Cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Soft, breathable and gentle on delicate skin\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDesign:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Bear-ear hood, footed shape and detachable teddy toy\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSeason:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Ideal for autumn and winter\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSuitable for:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Newborn babies\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eA lovely gift for baby showers, newborn arrivals and special little moments. 🤍\u003c\/span\u003e\u003c\/p\u003e","brand":"Joy Gift London","offers":[{"title":"Default Title","offer_id":67718353387805,"sku":null,"price":49.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/files\/2_f52ca9cc-0247-48fd-9c92-945800d6462a.png?v=1791559913"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/3034\/2941\/collections\/2_f52ca9cc-0247-48fd-9c92-945800d6462a.png?v=1791560578","url":"https:\/\/joygiftlondon.com\/collections\/baby-essentials-accessories.oembed","provider":"Joy Gift London","version":"1.0","type":"link"}